In 1947, Hansen was married for the third time to Jack Newton, a man 11 years her junior. Although the couple led a glamorous happy life, filled with parties, Hansen's ambitions outmatched his and on October 1, 1946, Hansen again filed for divorce. Hansen, "Hans", a doctor, surgeon, and socialite. On November 20, 1932, Hansen married Adolf M. First, at 19 years old to Eugene Gunther, a man who would turn out to be a philanderer, and in 1929 Hansen filed for divorce on grounds of "excessive intoxication" and violence, including one documented incident of being "slapped across the face". The brand eventually became the number one nail brand in the United States, and, as of 2017, was distributed in over 55 countries. Hansen sold the brand in 1962 to Maradel Products. Hansen employed mostly women in her factory – championing and supporting women in the workforce. Its first two trademarks were Hard As Nails and Mend-A-Nail. In 1946, Hansen quit House of Hollywood and left Hollywood to create her own eponymous beauty company in New York City, Sally Hansen Inc., with a logo modeled on her own signature. Under the label La Bonita, she created the products Cool Off (make-up designed to not run in the heat) and Film Tone, inspired by the makeup she knew from film sets. Hansen's success with House of Hollywood led her to be offered the chance to expand through S. She was also made president of the California Cosmetics Association, its first female chair. By the early 1940s, Hansen expanded House of Hollywood to include 26,000 square feet (2,400 m 2), the largest private brand cosmetic house in Southern California. Over the span of 91 articles, Hansen provided beauty and lifestyle advice, celebrating women and encouraging readers to be confident in their own skin.Įntrepreneur House of Hollywood Īfter her early career as a dancer, Hansen took over her parents' failing cosmetics company and reinvented it as House of Hollywood in partnership with her husband and her brother.
While working as a dancer and actress in Hollywood, Hansen wrote (under her maiden name Sally Finney) a column titled "Your Candid Mirror" for the Los Angeles Times. Hansen became a frequenter of the Hollywood social scene during the Roaring Twenties. As a teenager, she left home to become a dancer in Hollywood, California, landing roles on stage and screen, including The Orpheus Four, Friendly Enemies, and Spring is Upon Us. Finney, the owners of a small cosmetics company, La Finné. Sally Genevieve Hansen (née Finney) was born in 1908 in Kansas City, Kansas, to Thomas M.
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